Read This If You Want To Be Instagram Famous

Book | Publishing | Editing

The aim of this project was to create a printed book that appeals to the 'attitude' of many Instagram users. After pitching the concept to Laurence King Publishing, I refined the tone of voice and title, researched suitable Instagram influencers and edited their contributions. Published in fall 2017, the book is stocked by the likes of Urban Outfitters, Barnes and Noble, The Strand and almost all other chains. To date, over 60k copies across 10 languages have been sold, generating sales revenue of almost one million dollars.